Whether you're just starting a website redesign or managing an existing site, keeping it fresh is key. One of the most effective, but often overlooked, ways to do that is through a content audit. In this article, we'll explain what a content audit is, why it’s important, when to do it, and how it differs from a content inventory.

When we're browsing the web, clicking on buttons or hyperlinks is something we do without thinking twice. But here's a key point to consider: should your links open in a new browser window?

Adding events to your website is a great way to keep your audience informed about what's happening within your department and across the University of Iowa campus. No matter the component you choose, there are a few things to keep in mind.